Back To School Special Discount |20% Off Your Entire Purchase

  • Raising An Eco-Conscious Child

  • One Outfit At A Time
  • Premium Kids Clothing

  • 100% Cotton outfits
  • Zero Waste Accessories

  • 100% Handmade
  • Organic Baby Gift Hamper

  • 100% Organic Cotton & Naturally Dyed

Raising An Eco-Conscious Child

One Outfit At A Time

Premium Kids Clothing

100% Cotton outfits

Zero Waste Accessories

100% Handmade

Organic Baby Gift Hamper

100% Organic Cotton & Naturally Dyed

REINVENTING KIDS CLOTHING

Kids outgrow their clothes quickly! Either the kid is uncomfortable in their clothes, or you buy clothes regularly. These clothes are used only for a short time and sent to landfill or get burnt which leads to enormous waste! 

At PureCloth.co, we are reinventing how kid’s clothes are made!

New Launches

  • Embroidery Tic Tac Hair Clips | Grey
    A picture of kid behind a curtain, half visible who is wearing an Embroidery Tic Tac Hair Clip for hair accessories
    Regular price
    Rs. 299.00
    Sale price
    Rs. 299.00
    Regular price
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    per 
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  • Butterfly Hair Clips Red and Green Floral Combo
    Regular price
    Rs. 599.00
    Sale price
    Rs. 599.00
    Regular price
    Unit price
    per 
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  • Pure Cotton Pleated Top | Girls | Indigo Blue
    A beautiful Pure Cotton Indigo coloured Pleated Top for kidswear placed on a peach background with a leaf aside
    Regular price
    Rs. 1,950.00
    Sale price
    Rs. 1,950.00
    Regular price
    Unit price
    per 
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  • Embroidery Hair Clips Combo | Off-white and Pink| Rainbow Skies
    Two (Off-white and Pink) Hair Clips tied to one another on top of a box.
    Regular price
    Rs. 699.00
    Sale price
    Rs. 699.00
    Regular price
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    per 
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  • Linen Tic Tac Embroidery Hair Clips | Pastel Colors | Set of 3
    Photo of a set of three Linen Tic Tac Embroidery Hair Clips in pastel colors. Each clip features a rectangular linen base with delicate embroidery details in different patterns and colors with green leaves beneath it, on a wooden tray
    Regular price
    Rs. 799.00
    Sale price
    Rs. 799.00
    Regular price
    Unit price
    per 
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  • Pure Cotton Artisanal Co-ord set | Unisex | Green
    Regular price
    from Rs. 2,800.00
    Sale price
    from Rs. 2,800.00
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    per 
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  • Organic Cotton Doodle Shirt and Cargo Shorts | Unisex | Kora
    A set of white coloured Organic Cotton Doodle Shirt and Cargo Shorts kidswear kept on a biege coloured background
    Regular price
    from Rs. 3,200.00
    Sale price
    from Rs. 3,200.00
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    Unit price
    per 
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  • Pure Cotton Pleated Top and Shorts | Girls | Yellow Sunshine
    A set of Pure Cotton Pleated Top and Shorts for baby girl dresses kept on a beige colored background
    Regular price
    from Rs. 3,200.00
    Sale price
    from Rs. 3,200.00
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    Unit price
    per 
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  • Organic - Secret Fairy Pocket Dress
    An elegant and beautiful secret fairy pocket dress for baby girl dresses kept on a peach background with some flowers aside.
    Regular price
    from Rs. 2,200.00
    Sale price
    from Rs. 2,200.00
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    Unit price
    per 
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  • Organic Bow Tie Ruffle Dress - Pink
    A beautiful dress with extra-long bow tie strap kept on a floor.
    Regular price
    from Rs. 2,200.00
    Sale price
    from Rs. 2,200.00
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    Unit price
    per 
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  • 3-Lace Headbands Combo
    Three hair accessories combo tied on a brown card placed on a brown plate with a text written on the top.
    Regular price
    Rs. 1,200.00
    Sale price
    Rs. 1,200.00
    Regular price
    Unit price
    per 
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  • Spring Blossom Frock
    A beautiful dress with petal detailing's around the neck and pockets kept upon a peach background with some flowers aside.
    Regular price
    from Rs. 2,200.00
    Sale price
    from Rs. 2,200.00
    Regular price
    Unit price
    per 
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Testimonials

Each time I had to worry on how the outfit can be reused later as my kid outgrows. But with your designs there is no worrying about outgrowing!

Meera, Bengaluru

Extremely happy with the purchase! My daughter still uses it even as she has changed sizes!

Jingle, Mumbai

Super happy with the balloon pants, you have managed to charm my trouser-hating daughter! The cutest pin stripe and very comfortable, if you ask my daughter, they are the perfect trousers to wear 😊

Aime, Bengaluru
Dresses, Tops & Bottoms

Dresses, Tops & Bottoms

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Newborn Gifts

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Hair clips and accessories

Hair accesories

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Featured In

#NICEStories – PureCloth: Kid, Budget and Eco Friendly Clothes

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#WhatsHot.in - Get Your Little Princess Dolled Up In Organic Dresses And Accessories From PureCloth!

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#LBB.IN - Got A Child Growing Faster Than A Beanstalk? This Brand's Adjustable Apparel Can Keep Up!

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  • Circular fashion

    Outfits that grows with your kid

    Repurpose fabric scraps into accessories

    Uses recycled paper package & labels

  • made from safe materials

    Rainfed organic cotton

    No GMO seeds, No chemicals fertilizer, & Non-toxic plant based dyes

    100% Biodegradable & Plastic-free raw materials

  • Social impact

    A purchase you make, we help one in need!

    Fair wage & local women empowerment

    Handwoven & hand-embroidery by traditional artisans!

Everything we do is the best of our people & planet!

Incubated at NSRCEL, IIM Bangalore - Women's Startup Programme

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